In an age where social media and digital culture dictate brand success, Pepsi’s "Is Pepsi OK?" campaign emerged as a masterclass in contemporary marketing. Launched in early 2023, this campaign has captivated audiences and sparked conversations across the globe, leveraging both humor and relevance to carve out a significant niche in an overcrowded market. But what makes this campaign stand out? Let's dive into how Pepsi's clever marketing approach has turned "Is Pepsi OK?" in