ALL

Industry & Competitive Context India's sports and athleisure (S&A) footwear market was valued at approximately Rs 110 billion in FY20 and Rs 90 billion in FY21, of which roughly 50% was organised (branded) and 50% remained unorganised, according to a Centrum Institutional Research IPO note published on Campus Activewear (26 April 2022). Within the broader branded/organised footwear industry, the sector was later estimated at around Rs 120 billion, of which brands captured abo