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How Sugar Cosmetics Turned a Rs 1 Crore Job Rejection Into India's Rs 4,100 Crore Beauty Revolution
In 2006, a 23-year-old MBA student at IIM Ahmedabad sat in the Deutsche Bank placement office holding an offer letter worth Rs 1 crore annually. Vineeta Singh looked at the number—more money than most Indians earn in a lifetime—and said no. Her classmates thought she was crazy. Her parents were concerned. Even she had doubts. But Vineeta knew one thing with absolute certainty: if she didn't try entrepreneurship now, she'd regret it forever. Nearly two decades later, that reje
Feb 177 min read
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